Founded in 1919, Tesco has grown to operate over 4,000 stores across multiple countries, including the U.K., Ireland, and parts of Central Europe and Asia. It is the U.K.'s largest grocery retailer by market share and one of the top 10 largest retailers worldwide, reaching millions of customers each week. This broad reach and brand recognition make Tesco a highly attractive platform for sellers.

For sellers, Tesco offers extensive access to a wide and loyal customer base. Many U.K. shoppers see Tesco as a one-stop shop for a wide range of products, from fresh groceries to electronics, clothing, and home goods. Selling on Tesco allows brands to tap into this well-established customer network and benefit from Tesco’s strong brand reputation, which can enhance trust and credibility. 

Tesco's loyalty program, known as Clubcard, is one of the largest and most successful in the U.K. It boasts over 20 million active members, which accounts for a significant portion of Tesco’s customer base. The program was launched in 1995 and has since evolved to become a central component of Tesco’s marketing strategy and customer engagement effort. By selling through Tesco, brands gain access to one of the U.K.’s most powerful retail ecosystems, connecting them with millions of potential customers and providing the support needed for scalability and long-term growth.